Ways to Come up with New Content Ideas

There are a lot of ways to come up with new content ideas. Some companies have been using these methods for years, while others may be struggling to find the following big picture.

The creative website content ideas is a blog post that lists 15 different ways to develop new content ideas.

For my websites, I write a lot of blog articles. Over the years, writing has become an essential part of my life. People notice this and often ask me, “How do you come up with these fresh ideas?” We’ve all had writer’s block. Anyone who is a writer will tell you the same thing. When you sit down to write, the words don’t always flow as quickly as you’d want. But, I can connect to and sympathize with you. Coming up with fresh concepts isn’t difficult for me. I devised a method a while back that made it simple for me to come up with new subjects to write about regularly. These tactics aren’t only for blog articles. They may generate ideas for research papers, podcasts, and ebooks. You may also utilize them to create ideas for your new video blog or any other project you’re working on.

Methods for coming up with fresh content ideas

1. Make a series of subject lists

It would be best if you didn’t sit down to determine what you’ll write about when you’re ready to create fresh material. This is inefficient and wastes time. Instead, I like compiling large lists of possible subjects all at once. Then, spend a few hours looking for new ideas by studying various topics. Make sure you have enough material for at least a month or two. You should strive for at least 12 to 24 fresh ideas each week if you’re producing three articles per week.

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At times, I’ll come up with 50 ideas in a row. It’s a lot simpler to brainstorm when your mind is concentrated on a single job. First, come up with some concepts. When you begin writing, you may improve the titles. This approach will make producing material a lot simpler for you. You’ll be able to choose a subject from your list and begin writing immediately.

2. Followers on social media

Begin with those who already follow you on social media. See what they’re talking about by clicking on their profiles. Take a look at the tweets. Look at the pictures. Examine the brands with which they are engaging. Some of them may lead to a dead-end, while others may prove to be very useful in your brainstorming process. Plus, if you have a large number of social media followers, you’ll constantly be able to come up with new ideas. You might even directly ask your fans. On your Instagram story, ask for responses to a question. As an example, suppose you have a fitness-related brand. Pose a question to your followers about their favorite unusual exercises or weight-loss foods. The answers will assist you in developing fresh content concepts.

3. Comments on the blog

Examine the feedback on all of your postings. Even if you’re not attempting to develop fresh ideas, you should do it. It allows you to interact with your target audience. Continuously react to their questions and concerns. These remarks may serve as an excellent source of motivation. I’ll be able to glean ideas from them for future articles. If individuals leave comments in the comments area, such questions may start a new discussion. To make it SEO-friendly, change a few words. I’m sure you can create at least one or two ideas from this part of any article you publish, regardless of what your audience says. The best part about this resource is that it seems to go on forever. There will always be fresh ideas buried in the comments as long as you keep posting new articles.

4. Carry out interviews

How do you determine what kind of material your target audience is looking for? If you ask them directly, they will tell you. Discussions should be conducted. Inquire about their routines. A debate has the advantage of not having to be straightforward. You don’t need to ask a black-and-white inquiry with a clear yes or no response. Discover methods to encourage them to speak. You’d be amazed at how fascinating some of these claims are. The respondents may start giving you fresh content ideas without even realizing it. Recording your interviews is in your best interests. Instead of frantically attempting to jot things down while speaking, you can evaluate them afterward.

5. Websites of competitors

Look at your competitor’s blog if you don’t know what to write about. This is one of the most effective methods for generating large lists of subjects in groups. Don’t get me wrong: I’m not encouraging you to plagiarize or steal. However, there’s nothing wrong with generating ideas utilizing their names and themes. Look over their articles and make a list of subjects you haven’t yet addressed. You have a significant edge in this situation since you may attempt to make your article on the same topic even better than theirs. Let’s suppose you’re coming up with a fresh content concept based on a top 10 list from a competitor’s blog. You might attempt to outdo them by compiling a complete 15 list on the same subject. You may look at other elements of your competitor’s website in addition to their headlines for fresh content ideas. Please take a look at their feedback area. You’ve already done this with your website’s comments, so it’s only natural that there would be ideas hidden in other sites as well. Check to see if they have a FAQ section on their website. These questions may all serve as prompts for writing themes.

6. Search recommendations from Google

Start your search on Google if you have a broad subject in mind:

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Look at all of the recommended issues when I enter “email marketing” into Google. You may cover all of these ideas in a future article. You may also look at the related searches at the bottom of the page, in addition to the search suggestions:

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Start with content titles you’ve previously published if you’re unsure what to look for to create these recommendations. This is an excellent approach because you know the subjects will be relevant to your audience. Plus, since you got these new names from Google, you can be sure they’ll be SEO-friendly.

7. Recent occurrences

Depending on your brand, you may or may not wish to report breaking news. It will not appeal to your target demographic, and it will not reflect well on your business. However, you may indeed think of methods to be inventive. Try to think of ways to make these subjects relevant to your business while you’re watching the news or reading updates from an internet source. Look for local or national trade fairs that are relevant to your business. Inform your audience about the next event. Tell them all they need to know about attending or registering.

8. Product evaluations

Consider current goods relevant to your business or sector that you’ve utilized. These subjects may be covered in a blog article or a video presentation. Take, for example, a website dedicated to camping and other outdoor activities. You might write about your experience with new gear if you go fishing and utilize a new pole. Use this technique to generate buzz for a new product launch if your business is launching one. You may even post evaluations for items you’ve never tried and don’t own. Search for goods on the internet and base your debate on consumer reviews.

9. Platforms for topic generation

If you’re still lost for ideas for writing about or investigating, turn to internet resources for inspiration. The HubSpot blog ideas generator is one of my favorites. It’s very straightforward. Enter some terms to be included, and the program will generate a list of possible suggestions. You may also use Portent’s content idea generator in addition to HubSpot’s.

10. Personal accounts

When in doubt, share a tale about a personal experience. It has the potential to be a success story. For example, tell your audience a story about when you committed a mistake. What did you take away from it? What path led you to where you are now? It may be a current or historical tale. Master the skill of telling stories. Personal accounts are beneficial since they distinguish your material. While many individuals have similar experiences, yours will be unique in specifics.

11. Subscribe to newsletters

Get content suggestions sent straight to your email. Subscribing to industry newsletters is a good idea. They’ll keep you informed about current events, news, and issues. You may even join up for mailings from competitors. Please take a look at what they’re talking about with their clients. Make fresh content ideas based on the subjects discussed in these emails.

12. Videos from YouTube

Every company should have a YouTube channel. Use it to post videos, which you can then distribute across your marketing platforms. However, YouTube may also be used to generate fresh ideas. Treat it in the same manner as you would a Google search, as I previously said. You’ll get recommendations as you start typing in a topic. The sidebar will provide similar videos to examine when you view a video.

Let’s pretend your company is in the car business. Here’s a video from the ChrisFix YouTube channel as an example:

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How to replace the oil in a vehicle is shown in this video. But have a peek at the videos I’ve highlighted on the sidebar. Two connected subjects are how to change brake pads and how to cure rust on a vehicle. Both of these new content concepts are relevant to this business. You may not only discover themes based on the names of videos, but you can also view some of them to get ideas from the content. It would be best to read the comments area of YouTube videos like you read the comments section of your own and your rivals’ websites. To assist you in coming up with fresh ideas, look at the comments on your videos as well as the ones you’re viewing.

13. New technologies and goods

Writing material on a new product release is a win-win situation if your business sells anything. When I was talking about product reviews, I addressed this briefly. You’ll be able to create hype for the release first, which will help you boost sales afterward. It does, however, offer you something to write about. Additionally, keeping up with the newest technological developments may assist you in coming up with new subjects to discuss. New technology is developing everywhere, regardless of what sector you’re in or what kind of company you have. There may be new software that is directly linked to your company or just an improvement in your sector as a whole. All of these situations are worth discussing with your readers.

14. Make data and analytics work for you

Have you heard of new research on your brand or industry? Make a story out of it. You don’t have to do the research yourself, but it would improve the quality of the material. However, you may save time by writing about a topic using new data. Let’s pretend you work in the fashion business. For example, perhaps you could discuss wearing a loose connection with the top shirt button undone. You could also show a video of how to knot a tie correctly so that it isn’t overly tight around the neck. All of these concepts arose from new information in your field.

15. Go through material that has already been published

Your previous material mustn’t be forgotten. Use such subjects as well for inspiration. Change the names and create a new article from a different perspective. Consider the case of a business that specializes in mobile app marketing. If you previously wrote an article on how to be ranked in the app store, a new subject you might write about is how to improve your rating to acquire more downloads. Although the issues are similar, they are not identical. Let’s assume you work in the field of personal finance. It’s possible that an earlier topic was about saving for retirement. However, you may use some of the information on that page to create a new post on the best retirement accounts to invest in. If an older post contains out-of-date research, you may update it by writing a new one.

Conclusion

While you may have writer’s block sometimes, you should never have trouble coming up with fresh content ideas. There are many resources available to you. Learn how to use them to your advantage. At the same time, come up with an extensive list of fresh ideas. If you read through this list of tips and techniques, you won’t have any issues. The valuable content ideas are the key to any company’s success. They make people want to spend their time with your product, and they will keep them coming back for more.

Frequently Asked Questions

How do I create new content?

You will need to use the Content creator tool to create new content.

What is the most effective way of content creation?

There are many ways to create content. Some of the most effective methods include video editing, photography, and blogging.

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